Alfresco Home Broadens Outdoor Living Conditions

Products to debut in July
-- Casual Living, 5/21/2008 7:18:00 AM


To help meet the demand for outdoor living furnishings, Alfresco Home is expanding its current collections of outdoor furniture, entertainment elements and garden
accents.


The newest products can be seen in early July in the company’s 10,000-sq.-ft. Philadelphia showroom. Alfresco Home will also participate in the Casual Pre-market and IGC show, both in Chicago, and the Atlanta Gift Show.


“An extremely enthusiastic response to last year’s product range has propelled us to stay focused on providing independent retailers with fresh designs, premium quality and excellent values in the outdoor living products we bring to the marketplace,” said Joseph Cilio, president of Alfresco Home.


The expanded casual furnishings include seven new collections of Alfresco Home’s Everwoven all-weather wicker collections, ranging in style from transitional to traditional. In addition to five new all-weather wicker extrusions, a move to all Sunbrella and Outdura fabrics is planned.


Additionally, expansion of the Marble Mosaic Collection will include two patterns that will tap into the latest color trends. Also of note is the development of Alfresco Home’s cast aluminum furnishings with the introduction of the Botanica, Chalet and Palm collections.


To accentuate its seating and dining collections, Alfresco is introducing the Terra Fresca line of original glazed and fiberglass planters along with new developments of the smaller Tuscan ceramics collections.


“We’ll continue to coordinate all of our accessories to complement our outdoor living collections to create a one of a kind outdoor experience for the consumer,” Cilio
said.


For more information, contact Alfresco Home at 610-731-0440 or visit www.alfrescohome.com